The virtual reality (VR) business is booming. As is that of its cousins, augmented reality (AR) and mixed reality (MR). 2017 was a year when investment funds were heavy on tech investment, and it looks like there is still a long, frankly tantalising, stretch of growth ahead
A North East-based supplier of digital visualisation tools has received several orders following its successful launch of the world’s largest… | North East | News | Digital | Funding | Technology | Technology | Industrial | Investment |
PERNOD RICARD argues its new pink gin will do well among the coveted 18- to 35-year-old consumers and is promoting it through digital channels.
However, do millennials follow a trend simply because it’s Instagrammable?
I don’t think so.
MOVING to emotional marketing | It has been 20 years since lastminute.com launched its website at the height of the dotcom boom with the aim of bringing late holidays deals online.
At the time the idea was revolutionary but in a fast moving market staying at the top of the travel industry is not easy.